When someone says you’re too expensive, what they’re really saying is:
- I’m not willing to pay that much to have my problem solved.
- I don’t understand how this will fix my problem.
- I don’t believe that this will fix my problem.
- I’m not ready to have my problem solved.
- I’m overwhelmed and need a way out.
Importantly, as long as someone else says ‘Yes’, you’re not too expensive. So stick to your pricing guns.
Leave a Reply