The hidden cost of needing to look competent
The first time I built a personal training business, I bought sales scripts. I read blog posts. I even ordered a set of CDs from a guy called the ‘Super Trainer’. I tried all kinds of things. This time, I told myself I shouldn’t have to. I’ve built businesses before. So when I decided to…
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2025 Annual Review – A New Direction
This year has been huge for me. Not in the having a new child or moving home kind of way or even outward business success way. More so in the deep personal realisation type of way. Doing these annual reviews have always been insightful, but often I find myself looking back at all the things…
What Happens When You Stop Saying Yes?
Welcome to my new newsletter, Right On Time. A newsletter about syncing up with your own timing and letting go of the pressure to “should” your way forward. If you’re receiving this, it’s because you signed up to my Substack, Rhythm & Recognition. Each edition of Right On Time shares stories and lessons from real coaching sessions with…
Results from my wife's 2 year business experiment
Hypothesis: What if you grew a business by just being more you?
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Wading into the ocean
Self-reliance or self-sabotage?




